Published on February 13th, 2025
Location: France
Swish Becomes Official Partner of Stade Français Paris
Paris, February 13, 2025 – Stade Français Paris and Swish, a leader in electric vehicle charging solutions for professionals, are proud to announce their partnership for the next two seasons. This collaboration was facilitated by SPORTFIVE, the international sports marketing agency.
A Committed New Partnership
Swish, a key player in energy transition and electric mobility for professionals, is making its debut in rugby and sports sponsorship by partnering with Stade Français Paris. This alliance provides Swish with a dynamic platform to enhance its brand visibility and explore new business opportunities.
Sharing common values, particularly regarding ecological and environmental transition, Swish and Stade Français Paris will be supported by SPORTFIVE to activate this partnership and create synergies between the club's and the brand's communities.
Exclusive Marketing Rights and Visibility
As part of this partnership, Swish will enjoy prime visibility, including becoming the naming partner of the Business Club app launched last November.
Its presence will also extend within the stadium through a comprehensive LED and static signage setup, reaching all supporters starting with this weekend's match against Pau.
This partnership perfectly embodies our mission: connecting brands and institutions to create value and sustainable synergies.
Xavier ODDONE, Managing Director of SPORTFIVE France
Thomas LOMBARD, General Manager of Stade Français Paris, said: "We are delighted to partner with Swish, a brand with whom we share common values and a shared vision of innovation. This collaboration will allow us to enhance our partners' experience on our Business Club app."
Alberto PRENDIN, CEO of Swish, stated: "We are proud to join forces with Stade Français Paris, an iconic club that shares our values and commitment to a more sustainable future. This partnership offers a unique opportunity to strengthen our presence among professionals and promote electric mobility in a dynamic and unifying environment. Together, we aim to accelerate the energy transition and deliver increasingly innovative and effective solutions to our clients."
Xavier ODDONE, Managing Director of SPORTFIVE France, added: "This partnership between Swish and Stade Français Paris perfectly reflects our mission: connecting innovative brands with iconic sports institutions to create value and sustainable synergies. We are proud to support this collaboration, which will promote more sustainable mobility solutions and enrich the fan experience."
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About SPORTFIVE
SPORTFIVE is a global sports marketing agency that delivers customer-centric solutions based on trust and transparency, deep industry experience and global relationships, digital intelligence and innovation. SPORTFIVE strategically and creatively connects brands, rightsholders, media platforms and fans to create and enable contemporary partnerships in sports.
While creating and growing long-term value for all, SPORTFIVE often leads the sports business into the future through innovative digital solutions and strives to be the most progressive and respected partner in sports.
Being at the centre of professional sport SPORTFIVE will use its unique position, in order to make a positive contribution to sustainability and to live up to the social and economic duty and responsibility, which sport and consequently all parties involved, also have. SPORTFIVE operates with a global mindset and network of over 1,200 local experts based in 15 countries around the world, active in Football, Golf, Handball, Motorsport, Esports, Cricket, Tennis, American Football, Basketball, Hockey, Rugby, Olympics and Multi-Sport Events, Wintersports and many more.
Press contacts
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Elodie Thuret
Senior Communication Manager
elodie.thuret@sportfive.com
